| Amtrak Launched: 1971 Created by: Lippincott & Marguiles Links: |  |
| IBM Launched: Created by: Paul Rand Links: |  |
| Cotton Inc. Launched: 1973 Created by: Landor Associates Links: Cotton Incorporated (archive) SternBusiness (archive) |  |
| Hawaiian Airlines Launched: 1973 Created by: Landor Associates Links: |  |
| Thai Airways International Launched: 1975 Created by: Landor Associates Links: |  |
| NBC Launched: 1975 / 1976 Created by: Lippincott & Marguiles Links: |  |
| Girl Scouts of America Launched: October 1978 Created by: Saul Bass Links: |  |
| 3M Launched: 1978 Created by: Siegel & Gale Links: |  |
| Squirt Launched: Late 1970s Created by: Landor Associates Links: |  |
| NBC Launched: 1979 Created by: Links: |  |
| Gannett Launched: 1979 or 1980 Created by: Mutsuo Yasumura & Associates Links: The History of the Gannett Logo (archive) |  |
1970s
